Innovation Readiness evaluation

A brutally honest, data-driven assessment for innovators who want to know if their new products and services are ready for the real world.

A proven Framework Backed By real-world Innovation Success

This evaluation isn’t just a quiz — it’s a distilled version of the frameworks we use to assess market viability, de-risk new ventures, and accelerate launch success.

We have worked with Fortune 500s, startups, and global brands to develop and launch product and service innovations collectively valued at more than $500 million.

As the author of Risk Free Innovation: 10 Ways to Manage Uncertainty, I built this tool to bring expert-level clarity to innovation teams navigating pressure, ambiguity, and high stakes.

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